Although almost every U.S. retailer relies heavily on the annual boost in sales during “the holidays,” not all of them are willing to acknowledge the reason for the season. They’re more than happy to take your money but – like Scrooge – the words “Merry Christmas” never cross their lips. Can’t risk “offending” anyone can we?
 
If you want to shop where the Christian holiday isn’t ignored HERE”S the annual “Naughty or Nice” list from the American Family Association (AFA). A company’s advertising is the main criteria used to determine whether they’re “Christmas friendly” or not. AFA welcomes your input ~

Want to report on a company? Send your detailed report to christmas@afa.net. Please know that we receive hundreds of reports (emails) each day. We are unable to respond to each one personally, but your report will be read by one of our staff.
 
Note: AFA does not list local or regional companies. Only nationally-recognized companies will be listed. This list only reflects a company’s “Christmas” advertising and does not take into account other corporate policies AFA may not agree with.

They’ve grouped retailers into three categories: those who are “for” Christmas, those “against” and those who are “marginal.”
Here’s the definite “against” list:
 

• Barnes & Noble
• Family Dollar
• Foot Locker
• Limited Brands
• Maurice’s
• Office Depot
• Pet Smart
• Radio Shack
• Staples
• Supervalu
• Victoria’s Secret

Should you happen to be in the UK this season be sure to patronize John Lewis, a retailer who unabashedly embraces Christmas ~